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Traditional Office . . . . Agent
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Re/Max Agent . . . . . . . . Office
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Full-time, experienced, seasoned agents as well as part-time agents! |
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Re/Max employs only full-time, experienced, seasoned agents! We do not have part-time agents or agents-in-training. If you don't already know the business then you can't work here.
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No one person is totally in-charge of all aspects of listing! |
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The individual listing agent is 100% in-charge of all marketing and sales aspects!
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Properties are advertised in publications selected by the "office"! |
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Ads are placed anywhere and everywhere at the discretion of the agent. Whatever medium provides the best exposure of the property!
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Traditional offices typically run a new listing for a couple of weeks, then it is placed in "rotation"! |
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Homes are advertised simultaneously in a wide variety of mediums, a veritable marketing "blitz"! They continue to be advertised until sold!
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The individual agent cannot make important marketing decisions without "office" input. The business of selling real estate is mired in the red tape of corporate and/or office "structure"!
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The listing agent has full control over every aspect of the listing! |
Ad calls go to the "up" broker who works according to office-assigned time slots!
These agents may never have seen the property (inside or out!) that the buyer is calling about.
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They may know nothing about its location, setting or neighborhood!
Agents that do not have first-hand knowledge of the property may not pass along accurate in-formation to prospective buyers. Sellers can be held liable for mis-information by agents!
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All calls go directly to the listing agent - the person with first-hand knowledge of the property, its location, its amenities and all of its important details! |
Traditional Office agents (new and experienced) typically use "up-time" to help them build their business. The "up-time" agent, therefore, may be more concerned with getting the buyer to work with them than selling your home!
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Re/Max does not have "up-time"! There are no agents-in-training! Agents are responsible for building their own business. Calls about your home go directly to the person most motivated to sell it, the listing agent!
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Shared "pass-the-buck" office/agent accountability. |
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The listing agent is 100% accountable for all aspects of selling and marketing your property! |
The traditional office and agent may "lock" the property up with a lengthy listing agreement. The listing agreement is a legal, binding document which is in effect for the duration of the contract regardless of performance!
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Continued listing time is determined by the seller and is based upon the effort and performance of the agent! |
Many traditional office agents use national and regional statistics to "help" their personal and office image. |
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Fancy graphs mixed with national and regional statistics do not sell homes. A listing agent with a specific marketing plan does! |